A predictable objection is left unanswered before the conversion step

01The problem

The conversion page does not address the question a hesitant visitor asks at that exact point.

Every unanswered objection is a reason to postpone. Postponed decisions are lost decisions: the visitor rarely comes back to finish.

02How Leakly detects it

The page's own copy, read against the goal — every claim must quote text that resolves in the capture. Confidence ceiling for this detector family: 80%.

03Proof required

• A verbatim quote that must be found again in the captured page.

Without it, the finding is not reported.

04How to fix it

Answer the objection on the page where it is raised.

1. Place the answer next to the action it is blocking, not in an FAQ further down.
2. Answer it in the visitor's words rather than in policy language.

Each audit that finds this leak includes the exact element, a suggested change and, for copy, a rewrite you can paste.