The conversion page cannot be reached from the entry page

01The problem

No link on the homepage leads to the page where the conversion happens.

Most visitors arrive at the top of the site. If the conversion is only reachable by a direct URL, only people who already know the site can convert.

02How Leakly detects it

A relation between pages on the path: a link that doesn't exist, a promise the next page doesn't keep. Confidence ceiling for this detector family: 90%.

03Proof required

• Elements located in the rendered page, with their position and size.

Without it, the finding is not reported.

04How to fix it

Link the conversion page from the entry page.

1. Add the conversion action to the primary navigation and the first screen.
2. Check that the link survives on mobile, where navigation is usually collapsed.

Each audit that finds this leak includes the exact element, a suggested change and, for copy, a rewrite you can paste.